Wednesday, July 30, 2014

How can Lake of the Ozarks Stay Competitive as a Tourist Destination?

Tourism is a $200 million industry at the Lake of the Ozarks!  It's no secret that tourists from all over the Midwest travel to the Lake for vacations each Summer.  Not only do people visit for one weekend or a family vacation, but thousands of these visitors are actually second homeowners at the Lake of the Ozarks who contribute to the local economies through taxes.

Lake of the Ozarks Tourism Statistics


Photo From: FunLake.com
  • Visitors spent $865 on an average visit to the Lake in FY '13
  • 44 is the average age of visitors to the Lake
  • 83% of visitors report coming to the Lake 2-8 times per year
  • 51% of tourists visit July-Sept
    • Jan-Mar: 4%
    • Apr-Jun: 23%
    • Oct-Dec: 22%
  • Most Popular Lake Area Activities
    • Shopping: 51% of visitors hit our stores, bringing in sales tax revenue
    • Boating: 42% of visitors boat our waters, accessing lakeside venues
    • Fishing: 35% of visitors fish on our shores, hitting up tournaments
    • State Parks: 29% of visitors head to our two state parks, soaking in nature

Despite the abundance of visitors, the Lake of the Ozarks is constantly in competition with Branson, Kansas City, St. Louis, Eureka Springs and other popular Midwest vacation destinations.  So what should the Lake of the Ozarks do to capture the travelers' attention and get them to the Lake?  Read what the Tri-County Lodging Association (TCLA) and the Convention and Visitor Bureau, as well as the local counties and communities are doing here: http://www.lakenewsonline.com/article/20140715/NEWS/140719316

If you are looking to expand your vacation time here at the Lake, consider making Mission Bay your second home!  We offer lake view and lakefront homes at the Lake of the Ozarks, with an exquisite clubhouse featuring a heated indoor pool, outdoor pool and hot tub! Residents enjoy multiple common areas, parks, and picnic areas, as well as 1400' seawall and lakefront cart path to provide ease of access to community docks. Nearby is the new Woods Supermarket, lake front restaurants, and just 6 minutes from Camdenton via the improved Highway 5.

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Phone: (573) 873-3465

OUR LOCATION
237 Mission Bay Blvd.
Camdenton, MO 65020

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